7 Questions to Ask about Your Job Search
If you are an attorney looking for an in-house position, the competition is ferocious.
It always has been. The quality of the people who are competing for in-house jobs
is also extremely high.
In order to prevail over the competition, you need to be doing several things.
Here is a check list of questions to ask yourself about your job search campaign.
Have you identified your Unique Selling Proposition?
What makes you a better candidate than someone with like kind
and quality of experience? If you do not have a clear “brand strategy,”
your search will take much longer. You will miss out on interviews
for jobs you could have won.
Do you have a well-defined Marketing Plan?
Have you identified your target market, the people who can hire you,
the companies where you best fit, and the information sources you
need to stay current about changes affecting your potential employers?
Have you established a specific methodology for your campaign?
If you have not, you are trusting to luck.
Are you being creative in your approach to the job market?
If you are merely posting your resume on job boards, responding to
advertised positions on the internet, talking with recruiters and
doing some networking, you are taking necessary steps. But,
you are also doing what everyone else is doing! Even worse,
you are missing out on literally 80% of the available positions,
since that is the percentage of jobs filled each year that are
not posted on the internet or listed with recruiters.
Do you have a strategy for reaching the Hidden Job Market?
Since most of the available positions are not advertised or listed with recruiters,
you will need more than old-fashioned networking to reach into this “hidden”
market. There are many job search tools available if you look for them and
know how to use them. (Part 1 of our “Innovative vs. Traditional Job Search
webinar” lists 8-10 lead sources. How many can you name?)
Knowledge is power. How knowledgeable are you about job search?
Does your resume show your accomplishments OR your practice areas?
Your competitors have had essentially the same duties and experiences
that you have had. What makes you more attractive than they are?
If your resume isn’t showing results you have produced, you are
Do you have a compelling telephone introduction
when calling the people who can hire you?
If your plan for calling the hiring executives is simply to ask if
they have seen your resume and would they like to meet you,
your chances of arranging an interview are minimal.
Do you have a plan for reaching companies
that are passively seeking candidates?
Many organizations are thinking about adding to staff or replacing an
out-of-favor attorney, but haven’t pulled the trigger yet on that process.
Reaching organizations when new jobs are in the formative stage is a
great way to pre-empt your competitors.
If you have (honestly) answered “yes” to these seven questions,
then we applaud you and you probably don’t need us. But if
you have answered “no” to even one or two of these questions,
then you are likely to be spending a lot longer on your
job search than you need to or want to.
We have guided about 2,000 senior lawyers through successful
job search campaigns. Perhaps we can do the same for you.